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The third Mercedes world premiere of this year will take place in New York this afternoon (4.20 pm CET) when the Stuttgart based manufacturer lifts the wraps on the new R Class at the New York International Auto Show.
The R Class takes the acknowledged strengths of established vehicle categories, such as sporty Saloon, Estate, MPV and SUV, and fuses them to create a new vehicle concept with a character all of its own – the Grand Sports Tourer, a car that is all about the three Ds: Dimensions, Design and Dynamism. The new R Class is being launched first in North America, in autumn 2005; deliveries to customers in Europe will commence at the beginning of 2006.

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The novel concept of the Sports Tourer caters to the needs of modern minded people looking for a car that offers tremendous versatility combined with athletic performance. Quite apart from boasting ample spaciousness, exemplary standards of safety and impeccable comfort for up to six passengers, the new R Class also enthrals with its beguiling styling, prestigious flair and its dynamism out on the road.Measuring 5157 millimetres from nose to tail, the body of the new Mercedes Benz R Class is akin to a luxury saloon in size but is considerably more spacious inside.

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New York can boast a long and proud tradition of Mercedes world premieres. It was at the International Auto Show in February 1954 that the Stuttgart-based brand unveiled its legendary SL “Gullwing” and 190 SL sports roadster models.

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